From the SF Business Times:
The 131-room hotel debuted last June with amenities such as a rooftop lounge, a restaurant led by a James Beard-nominated chef and an array of in-room gadgets.
“What specifically drew us here was the opportunity we saw in such a supply-constrained hospitality market. There were no design-focused lifestyle hotels that truly reflected or served the city’s creative spirit. Proper was perfectly positioned to fill that void. We gravitate toward complicated deals because we feel that gives us a competitive edge.”
— Alex Samek, principal, The Kor Group